Thanks for the replies.
Doc, yes filament worked at all times, not especially bright compared to other tubes, but that could be just characteristic of these.
It only worked very briefly, say 5-10sec, then the noise. Checked other tubes in the amp, swapped side to side, removed the silicone ring to ensure good pin contact, still the same.
PB - I'll measure those but I've contacted the seller & he's offered a refund, so no real big deal. Said he had them tested 2 weeks ago, but of course testing doesn't necessarily mean the tube will work ok.